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Website design and development are very important as you create a new website with the proper curb appeal and showcase for your product/service. Once you have a spiffy website, the next consideration becomes how are you going to show off your site and drive traffic? Driving traffic requires investments – either of time or money [...] Read more »
Join Parasol partners Beverly Pipes and Daria DiGiovanni for the Parasol Power Chat on Blog Talk Radio this coming Tuesday, August 2 at 12:30 p.m. Eastern as they share their expertise in creating compelling content, landing pages and websites. Incorporating their real-life experiences with clients and their own business projects, Bev and Daria will share [...] Read more »
Parasol Power Chat is thrilled to welcome Lara Kulpa – Lara is a dynamic online strategy consultant and we had a blast working with her on a Tassimo project. Lara is a fantastic resource for brand management, community management and blogging, plus she has a great sense of humor! Kimberly Moore is the host this [...] Read more »
Parasol Power Chat We have a fantastic Parasol Power Chat for this Tuesday and a very special guest … What Content Marketing Is and Is Not is the topic with the awesome (and sizzling) Roland Jackman from Sizzable Content Marketing! Join Parasol Partner Kimberly Moore and Roland Jackman as they discuss the ins and outs [...] Read more »
Parasol Power Chat is a weekly podcast and discussion hosted by Parasol Creations Partners on Social Media, Business Tips, SEO, Marketing and Branding. Today, Parasol partners Kimberly Moore and Daria DiGiovanni are going to talk about one of their great loves – blogging from the standpoint of business. Tips will be included on how to [...] Read more »
From Technorati, a great guideline for small businesses seeking to maximize their returns by creating compelling copy. Of course, if you can find room for it in the budget, it’s best to hire a professional copywriter — and in fact, using the maxim “You get what you pay for” it’s preferable to taking the “Do [...] Read more »
Recently, one of my weekly #writestream twitter chats explored the topic of ghostwriting, with all of its inherent challenges and pleasures. One question that arose frequently involved the differences between ghostwriting and editing — and my feelings about these two distinctly different services. Since I am currently ghostwriting two unique novels in diametrically opposed genres [...] Read more »
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